Choose the Best Event Technology for Higher Education
Ready to Choose the Right Event Tech for Your Institution?
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Get the Strategic Guide to Choosing the Best Event Technology for Higher Education
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Built for Higher Education Decision-Makers
Whether you’re an event coordinator, enrollment leader, advancement officer, or IT stakeholder, this guide will help you navigate options and align stakeholders across campus.
Too Many Tools, Not Enough Strategy
When your team wastes time on manual processes or data clean-up, they lose the capacity to focus on student engagement and long-term outcomes.
Higher education institutions often juggle three to five separate tools to manage campus events—registration platforms, payment processors, communication tools, calendar systems, and more. The result? Wasted time, disconnected data, and inconsistent student experiences.
At Blackthorn, we’ve helped hundreds of institutions unify their event strategy through a Salesforce-native approach. We understand the complexity, and we’ve built this guide to help you cut through it.
Join the institutions we’ve partnered with. Want to see who?
Why Blackthorn?
Buyers Guide
The Right Tech Can Change Everything
What if one platform could do it all—manage your entire event lifecycle from promotion to post-event follow-up—while syncing seamlessly with Salesforce? That’s what best-in-class event tech makes possible.
With a single, unified system, your teams can focus less on logistics and more on creating meaningful, memorable experiences that move your mission forward.
Built for Higher Ed Teams Like You Who Are
Tired of juggling disconnected tools for recruiting, orientation, and alumni events
Struggling to measure ROI on engagement activities
Getting pressured by IT to reduce tech sprawl and maintain compliance
Looking for one platform to manage events and integrate with Salesforce
This guide cuts through the noise to help higher ed teams align stakeholders, automate workflows, and create seamless experiences for students and staff—all inside Salesforce.
Selecting the right event tech shouldn’t be a headache.
How to evaluate event tech for scalability, accessibility, and campus-wide use
What “Salesforce-native” really means (and why it matters)
A side-by-side comparison checklist for assessing vendors
Use cases across admissions, alumni engagement, academic departments, and student life
How to future-proof your event tech stack for hybrid, virtual, and in-person events
What You’ll Get Inside the Guide That Makes Events Easier
What You’ll Walk Away With
A clear, confident framework to evaluate event solutions
A shared decision-making language for stakeholders across departments
A blueprint to pitch your recommendation to leadership
A future-ready approach for events across the student and alumni lifecycle
